Athleta and Allyson Felix Champion Equity for Female Athletes through Expanded Child Care Support

Athleta and Allyson Felix Champion Equity for Female Athletes through Expanded Child Care Support

Jun 21, 2022 by Businesswire

Key Facts

  • Working with &Mother—a non-profit dedicated to breaking the barriers that limit a woman’s choice to pursue and thrive in career and motherhood, co-founded by Felix’s Team USA teammate and two-time world champion, Alysia Montaño—the partners will provide free, accessible child care for any athletes, coaches and staff participating in the national championship through Vivvi, an employer-sponsored child care company.
  • Last year we started this work by covering the cost of child care for mom athletes and we are proud to grow this support through our Power of She Fund and stand alongside Allyson in her advocacy journey to continue to bring meaningful change for women and girls.”
  • As part of Athleta’s continued advocacy to create more equity for women, the brand’s Power of She Fund, Felix and the Women’s Sports Foundation (WSF) have opened a third round of Child Care Grants to provide female athletes with $10,000 for necessary child care resources around training and competing.
  • Additionally, to help raise awareness and funds, and advocate for disruption in the child care ecosystem, Athleta will host Felix’s last ever race of her final season at the professional level—in celebration of her legacy as a changemaker for female athletes.

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