Comcast NBCUniversal to Provide Live 8K Virtual Reality Coverage of the 2022 Winter Olympics

Key Facts

Available for the first time in stunning 8K resolution, the app will feature more than 150 hours of live and on demand interactive virtual reality coverage of the Beijing Olympic Games, bringing viewers across the nation closer than ever to Team USA and the world’s athletes.
“Partnering with global colleagues across Comcast, our 8K virtual reality experience for the Winter Games will offer fans a one-of-a-kind viewing experience where they feel as if they’re fully immersed in their favorite sports, cheering Team USA athletes to victory” > > Tweet this “We strive to create innovative viewing experiences so immersive it rivals being at the Winter Olympics live,” said Sophia Ahmad, Executive Vice President, Xfinity Consumer Services.
Developed in collaboration with product and technical teams across NBCU and Comcast, the app leverages innovations from our global company, bringing industry-leading VR technology to the U.S. through the lens of the Olympic Games.
“Partnering with global colleagues across Comcast, our 8K virtual reality experience for the Winter Games will offer fans a one-of-a-kind viewing experience where they feel as if they’re fully immersed in their favorite sports, cheering Team USA athletes to victory,” said Gary Zenkel, President, NBC Olympics.