Iconic U.S. brands Coca-Cola, Pepsi and McDonald's suspend business in Russia

Key Facts

• PepsiCo, Coca-Cola, McDonald’s and Starbucks each said Tuesday they are suspending business in Russia after that country’s invasion of Ukraine, a symbolic step-back by four iconic U.S. brands.
• Pepsi, on the other hand, generates roughly 4% of its annual revenue in Russia, though is not halting all of its Russian business.
• Since the Russian invasion of Crimea in 2014, many U.S. companies have looked to reduce their exposure in both Russia and Ukraine.
• Of the two restaurant companies, McDonald’s has a larger presence in the country and receives a higher percentage of its global revenue from those sales.

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