Buy now, pay later firm Klarna to offer 'pay now' option

Key Facts

Klarna has over 15 million customers in the UK and was recently valued at $46.5bn Buy now, pay later firm Klarna is extending its services, including offering the choice of paying for items in full, immediately.
Klarna said it wanted to "drive up standards" in the buy now, pay later market by improving the way it operates and communicates.
In particular, buy now, pay later firms have been accused of failing to explain that customers could be referred to debt collectors and that their credit scores could be affected if they miss payments.
The review, led by Chris Woolard, found that three quarters of buy now, pay later users were under the age of 36 and the vast majority of transactions related to clothing purchases.